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Salary Report · Updated 2025

Marketing Manager Salary
in Los Angeles, CA

📍 Los Angeles, CA 📅 2025 data 🔄 Source: BLS OEWS 2024
$110k
Median annual base salary · Marketing Manager · Los Angeles, CA · 2025
25th Percentile
$78k
Median (50th)
$110k
75th Percentile
$135k
Total Comp
$128k
Full percentile breakdown — annual base salary
10th
$62k
25th
$78k
50th
$110k
75th
$135k
90th
$162k

Marketing Manager Salaries in Los Angeles, CA

LA marketing managers benefit from the entertainment, tech, and e-commerce industries all concentrated in one metro. Influencer and creator economy experience adds value. Companies like Snap, Hulu, and numerous DTC brands are top employers.

At the median level, total compensation including bonus and benefits reaches $128k per year. The market for Marketing Managers in Los Angeles, CA is growing at +4.0% year-over-year, reflecting continued demand across the region.

When negotiating your salary, always anchor to the 75th percentile ($135k) as your starting point. Most employers build 10–15% negotiation room into their initial offers. Research your specific employer's pay bands using Glassdoor and Levels.fyi before any negotiation conversation.

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Frequently Asked Questions

What is the average Marketing Manager salary in Los Angeles, CA?
The median Marketing Manager salary in Los Angeles, CA is $110,000 per year in 2025. Salaries range from $62,000 at the 10th percentile to $162,000 at the 90th percentile.
Is $110k a good salary for a Marketing Manager in Los Angeles?
$110k is the median salary — 50% of Marketing Managers in Los Angeles, CA earn more and 50% earn less. To be in the top 25%, you need $135k or above.
What is total compensation for a Marketing Manager in Los Angeles, CA?
Total compensation including base salary, annual bonus, and benefits for a Marketing Manager in Los Angeles, CA averages $128k per year at the median level.
How do I negotiate a higher Marketing Manager salary in Los Angeles?
Always anchor your ask to the 75th percentile ($135k) rather than the median. Research competing offers, highlight specialized skills, and negotiate total compensation — not just base salary.